A few weeks ago, I had no idea how to make a one-hour lo-fi video.
I didnāt know how to create music for one, how to turn a single image into an atmospheric world, or how people made those cozy videos you leave playing in the background while you work, read, clean, or stare at your computer pretending youāre definitely being productive.
I definitely didnāt know how to distribute music to Spotify or Apple Music.
And yet, somehow, this week I submitted the first After Hours Dreamer soundtrack for distribution.
That sentence is still a little weird to type.
Not because I suddenly became an expert. I absolutely did not. š
I just kept running into things I didnāt know how to do and deciding to learn them anyway.
The Dream Keeps Teaching Me New Things
When I started The After Hours Dreamer, I thought I was building a creative business.
I was thinking about books, printables, blogging, Pinterest, affiliate marketing, and all the other pieces I had been slowly putting together after work.
I didnāt realize how much the business itself was going to teach me.
Every new idea seems to come with a new skill attached to it.
Want to publish a book? Learn KDP.
Want a website? Learn WordPress.
Want people to actually find the website? Learn Pinterest and SEO.
Want to make immersive lo-fi worlds? Apparently now weāre learning music production, video editing, thumbnails, YouTube analytics, and audio distribution too.
There is always another button I donāt understand.
And apparently Iām going to click it. š
Then I Fell Down the Lo-Fi Rabbit Hole
YouTube wasnāt originally supposed to become this big part of The After Hours Dreamer.
I had an old channel sitting there doing absolutely nothing, and I started wondering what would happen if I used it for lo-fi and ambience videos.
That was basically the entire plan.
There was no elaborate strategy. No secret knowledge of the algorithm. No expensive production setup.
Just another one of those I wonder if I could do that thoughts that tend to get me into trouble.
So I started learning.
I figured out how to create the music. Then how to build the visuals. Then how to animate them. Then how to edit everything together into hour-long and two-hour videos.
And somewhere in the middle of figuring out file formats, timestamps, thumbnails, titles, watch time, click-through rates, and why YouTube Studio contains approximately seventeen thousand numbers for me to obsess over, something changed.
I stopped feeling like I was just making videos.
I was building worlds.
Ciderleaf Hollow became more than the setting of a coloring book. Midnight Intuitions could become an apothecary after dark. A medieval inn could sit beneath moonlight while the village slept. A neon city could keep glowing long after everyone else had gone home.
Music gave those places another way to exist.
And honestly?
I was having fun.
A lot of fun.
That matters more than I realized.
One Idea Started Connecting to Another
This is probably my favorite part of building The After Hours Dreamer.
Nothing seems to stay in one little box.
A book can inspire a video. A video can inspire music. Music can turn into a soundtrack. A fictional town can become a place we return to again and again.
And that is exactly what happened with Ciderleaf Hollow.
One night, I created The Haunted Inn of Ciderleaf Hollow, a cozy Halloween lo-fi world filled with rain, pumpkins, warm windows, a mysterious Room 13, footsteps on the staircase, and the kind of inn where you probably shouldnāt ask too many questions about the guest who never left.
You know. Cozy. š
I created six instrumental tracks for that world.
And then another thought showed up:
What if I released the soundtrack?
From a YouTube Video to a Real Soundtrack
Once I had the six tracks together, releasing them started sounding less ridiculous.
I already had the music.
I had the world.
I had the artwork.
I had a name for the soundtrack.
What I did not have was the slightest clue how to put music on Spotify, Apple Music, Amazon Music, or any of the other places people actually listen to music.
So, naturally, I opened another tab.
That tab led me to DistroKid.
And then came the glamorous part of building your own creative business:
forms.
So many forms. š
Artist names. Genres. Subgenres. Songwriter information. Producer credits. AI disclosures. Release dates. Store selections.
There were several moments when I had absolutely no idea what a field wanted from me. And because the music was created using AI tools, I wanted to make sure I was answering those questions correctly rather than clicking whatever sounded close enough.
So I asked questions. I contacted support. I kept screenshots. I read the answers. I corrected things when I needed to.
And eventually, I reached the screen I had been working toward:
The Haunted Inn of Ciderleaf Hollow had been submitted for distribution.
Six songs.
One little fictional haunted inn.
And a release date of October 16, 2026.
What started as an idea for a cozy Halloween YouTube video was suddenly on its way to becoming the first official After Hours Dreamer streaming release.
I genuinely did not see that coming.
Not Knowing How Is Not the Same as Not Being Able To
I think this is the part I want to remember.
There are so many things I havenāt tried because my first thought was, I donāt know how to do that.
And technically, that thought was usually correct.
I didnāt know how.
But somewhere along the way, I started adding one tiny word to the end of that sentence:
Yet.
I donāt know how to do that yet.
That doesnāt mean every experiment will work. It doesnāt mean every book will sell, every video will get views, or every song will find an audience.
It just means Iām not going to let not knowing make the decision for me.
The After Hours Dreamer is still being built after work, one finished thing at a time.
Apparently, sometimes that finished thing is a book.
Sometimes itās a video.
And sometimes itās six songs from a haunted little inn that didnāt exist until I decided to build it.
The day job pays for the dream. The dream keeps teaching me what Iām capable of learning.
And I think that might be my favorite part of this whole thing.
The Haunted Inn of Ciderleaf Hollow arrives on streaming platforms October 16, 2026. Iāll add the listening links here when the doors officially open. š»š






